Uniting a city, giving transformation
information throughout a city-wide period of disruption.

Transformation Information Campaign For Metrolink

The Transformation Information campaign was producted for Metrolink during my time at BJL. As we aimed to manage all trackside communications and city centre disruption management as the Deansgate Castlefield line was built and connected to the network across the city.

A series of 6 sheets were spread across the Metrolink lines, filled with irreverent poster ads that aimed to connect to the people of Manchester, in a way they would understand, drawing on the rich history and culture of the city.

Work produced for BJL.

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